Home Healthcare Services · Marketing Executive Workspace
30-day growth campaign · Caregivers, CNAs and HHAs · Dumfries, Triangle, Woodbridge and Northern Virginia
Track candidates from first inquiry through onboarding. Do not store sensitive background or medical records here.
Log new inquiries, referral channels, consultations, and enrollments.
Week 1: Confirm roles, pay and schedules; publish Virginia Workforce Connection openings; launch employee referral outreach; prepare caregiver and family flyers; contact 10 referral partners.
Week 2: Screen candidates; contact 5 training programs; follow up on rehab introductions; publish 2 educational family-care posts; audit Google Business Profile.
Week 3: Interview and verify candidates; contact 10 more partners; test a small local family-focused ad; measure calls and consultations.
Week 4: Onboard approved hires; review source-to-hire conversion and cost per qualified client inquiry; submit 30-day management report.
Planning targets: 20–30 applicants, 10 interviews, 25 partner contacts, 10 client inquiries, 5 consultations, 2–3 enrollments. These are targets, not actual results.
This tracker saves to this browser only. Export backups regularly. Do not enter confidential client health information or applicant identity documents.
Baseline: 3 active private-pay clients · 4 caregivers. Goals: 10–20 active clients and 10–20 available caregivers. Medicaid work deferred. Expansion territories: Prince William, Stafford, Fairfax, Loudoun, Arlington, Alexandria, Fairfax City, Falls Church, Manassas, Manassas Park; Fauquier as later expansion, subject to approved service coverage.
Ask for discharge planning, social services, admissions or community relations. Numbers should be reconfirmed when calling; none are direct decision-maker lines.
| Organization | Phone | Purpose |
|---|---|---|
| Belmont Bay Rehabilitation & Healthcare Center | 703-491-6167 | Follow up on introduction email |
| Potomac Place | 703-494-3817 | Community relations |
| Arbor Terrace Prince William Commons | 703-721-8801 | Community relations |
| Brookdale Lake Ridge | 703-680-0600 | Community relations |
| Manassas Health & Rehab Center | 703-257-9770 | Discharge planning |
| Birmingham Green | 703-257-0935 | Social services |
| Arbor Terrace Sudley Manor | 703-392-9797 | Community relations |
| Sentara Therapy Center – Dumfries | 703-523-1790 | Therapy office manager |
Use this editable log for call date, outcome, contact person and next action. Never record patient health details.
Target: 8–9 calls, 3–5 relevant contacts, 2–3 personalized emails, 2 marketing posts. Record actuals, not assumed outcomes.
“Hello, this is the Marketing Executive with MDR Healthcare Services. We provide private-pay in-home care, including personal care, companionship and support after rehabilitation. May I speak with the person who coordinates discharge resources or community referrals? I'd like to introduce our services as an option for families who may need help at home.”
Business contact: (571) 609-5186 · support@infomdr.com · mdrhomehealthcareservice.com. Browser-only storage; export frequently.
Private-pay home-care awareness and caregiver recruitment · Dumfries, Triangle, Woodbridge and Dale City. Public contact information is a starting point; confirm before outreach. Ask permission before distributing flyers or emailing.
| Church | Phone | Public email | Area |
|---|---|---|---|
| First Mount Zion Baptist Church | 703-670-0184 | fmzbc@firstmountzionbc.org | Dumfries/Woodbridge |
| Grace Church | 703-445-1299 | info@gracechurchva.org | Dumfries |
| Hope Hill Church | 571-402-4900 | hello@hopehillchurch.org | Dumfries |
| Woodbridge Christian Church | 703-583-1200 | rosemary@woodbridgechristianchurch.com | Woodbridge |
| First Baptist Church of Woodbridge | 703-730-9009 | admins@fbcwoodbridge.org | Woodbridge |
| St. Francis of Assisi Catholic Church | 703-221-4044 | — | Triangle |
| Dale City Baptist Church | 703-670-8118 | dcbchurch@gmail.com | Dale City |
| Woodbridge Bible Church | 703-249-9065 | admin@woodbridgebiblechurch.org | Woodbridge |
| First United Presbyterian Church of Dale City | 703-670-7834 | office@fupcdc.org | Dale City |
Additional phone-only prospects from earlier research: Triangle (703-221-6960; 571-931-0333), Dumfries (703-878-6937; 703-221-2880; 571-991-8214; 703-441-2331; 703-688-2565). Church names for these numbers need reconfirmation before assigning them to a specific organization.
“Good morning, I'm the Marketing Executive with MDR Healthcare Services. We provide private-pay in-home care for seniors and families in Northern Virginia. May I speak with someone coordinating senior ministries or community outreach? We'd like to ask permission to share information about home-care resources and caregiver opportunities.”
Records are saved only in this browser; export backups. Do not enter private parishioner or patient information.